Novomatrix's Acquisition of V-KOOL Taiwan to Accelerate Growth of V-KOOL in Taiwanese Automotive and Architectural Segments

SINGAPORE – October 18, 2007 – Singapore headquartered, Novomatrix Pte ltd, announces its acquisition of majority stake in V-KOOL Taiwan Ltd. The parties are currently in the process of completing the transaction.

Novomatrix, a key player in the high performance window coating market for automotive and architectural glass applications, is the parent company of the world's leading premium window film leader, V-KOOL International Pte Ltd. V-KOOL International operates in 27 countries spanning across Asia, Middle East, Latin America, North America and Europe.

“Asia is one of the most exciting markets for us. While the global automotive market is growing at an average rate of 2-4% per annum, the growth of V-KOOL® in Asia is accelerating at a rapid rate of an average of 80% per annum. Taiwan, with a vehicle population of about 5 million is naturally an attractive market for V-KOOL® to continue its aggressive expansion plans. We will also be developing the architectural market with IQue to bring about energy saving solutions to many buildings in Taiwan,” commented Mr. Mayank Parekh, Director of Novomatrix Pte Ltd.

V-KOOL Taiwan Ltd, established since 1996, is the market leader in premium and high-tech window film business in Taiwan. On the post-acquisition plans, Mr. Charles Chiu, shareholder of V-KOOL Taiwan shared, “The professional advice and business dynamism from Novomatrix will help us strengthen our market leadership position. The Taiwanese window film market is highly fragmented with too many brands and low level of sophistication. It is common to see imitation products, fake products and misleading claims by unethical window film companies attempting to make a fast buck out of consumers. The investment of Novomatrix into V-KOOL Taiwan fortifies credibility in our Company and the products we are selling. This synergy with Novomatrix and V-KOOL communications our desire to bring genuine, high performance and world glass products and services to Taiwanese consumers.”

ABOUT NOVOMATRIX PTE LTD

Novomatrix is jointly held by Southern Capital Group (SGC) and Globamatrix Holdings Pte Ltd (GMX).

SCG is a private equity fund, which invests in leading businesses, partnering with successful management teams in differentiated high-growth companies. SCG investors comprises of leading global financial institutions, including banks, insurance companies and government investment entities, corporate investors and high net worth individuals. Its principals and advisors include former and current Chairmen and CEOs of some of Asia's largest companies, business and government leaders, senior management and strategy consultants.

GMX is a privately held entity, with key investments in Window Film and Food & Beverage businesses. The GMX group has won several accolades including the Enterprise50, Fastest Growing 50, Franchise Excellence, Most Promising Brand and Franchisor of the Year awards over the years.

ABOUT V-KOOL INTERNATIONAL PTE LTD

V-KOOL International is recognized globally as the leader in providing daylight harvesting and energy efficiency solutions through advanced thin film coatings for architectural and automotive glass.  V-KOOL® Technology is widely adopted by automotive dealerships of Audi, BMW, Mercedes, Volvo, Volkswagen, Renault, Peugeot, Citroen, Toyota, Nissan, Subaru, Mazda worldwide.  To-date, 16 million car owners in close to 30 countries are enjoying the benefits of up to 94% heat rejection and reducing 2.1 million tonnes of CO2 emission with V-KOOL®.  

Manufactured and processed in USA and Germany, V-KOOL® Technology has won numerous accolades globally, including the prestigious Top 100 Inventions of the Millennium by US Popular Science, Singapore Superbrand Award (2002), Thailand and Taiwan Consumer Best Buy Awards (1994 & 1999), Singapore Promising Brand Award (2002 & 2004) and China Top 10 Window Film Brands (2005). With continuous product development as a focus, research team and technical laboratories are located in Singapore, Japan, USA, China, USA and Germany.  

V-KOOL® provides a full suite of energy efficiency and heat control solutions for architectural glass through its endorsed brand, IQue.  The anchor product of IQue, known as 53 GII, is a 2nd generation advanced coating which is world's first 10-layer coating of rare metals vacuum sputtered on top 1% grade of polyester to produce a thin film which gives absolute balance of lighting and heat control for effective luminous efficacy.  IQue can be found in prestigious buildings such as American Institute of Architects (USA), Brain & Mind Research Institute, University of Sydney (Australia), The Institute of Architectural Design & Research, Shenzhen University (China), Aeropuerto Las Americas (Dominican Republic), McDonald's Restaurants (Hong Kong), The Pan Pacific Hotel (Malaysia) and Tock Seng Hospital (Singapore).